The block

The Block

 

About this project

In a TV first, contestants on the Block were given wearable tech that tracked their bodies’ reaction to the stresses and strains of the show, including blood pressure, heart rate, steps taken and sleep quality. The data was represented graphically on the show during challenges, also featured in print and on Nature’s Own website. Every week new data were presented on Channel 9’s blog that outlined key events in the show and suggested how Nature’s Own health supplements can help overcome physical and emotional challenges.

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